Over a short period of time, the way we consume media has rapidly changed and developed to revolve around the way we live of lives. The change in consumption has enabled a larger ranged age audience to become interactive and use the media easily and more efficiently. Producers have had to keep up with the latest trends and fashion to stay in demand and to produce a profit. The traditional consumption of media has mostly declined and producers are finding it difficult to create new forms of media to keep up with the changing times.
Facebook has become a very popular website, created in 2004 by Mark Zuckerberg. The website allows users to communicate and share pictures all over the world. The site has become so popular, with 600 million active users. Its popularity has encouraged new ways of using Facebook, such as Smartphone apps. The apps have allowed audiences to download the feature and use it effortlessly wherever they are. Facebook has become a source for obtaining the news and weather which shows the obvious declines in traditional consumption. Facebook has also been seen with negative impacts such as becoming addictive, less active and anti social. Facebook is also a new way of keeping in communication with people, resulting in old communication methods becoming extinct. The producers have benefited from Facebook by attracting many users and generating profit, $800 million in 2009.
The use of Newspapers are declining due to the new forms of media. People have now created blogs where they upload their own news for people to read, which reduces the need for newspapers. Also, Newspaper companies have now produced websites for people to read off the internet which allows audiences to recieve the interent a lot easier. The Guardian newspaper have recently released an app where people can pay £4.99 a month to recieve the newspaper on their Smartphones. The benefits the consumer gets is they have no need to buy a Newspaper from the shop which takes time and money, recieving their news on their phones is a more efficient and reliable way. On the other hand, producers are finding it difficult to cope with the Newspaper decline where they’re losing out on profit and having to cut jobs because they’re no need for extra journalists.
This generation has become more online active and revolve mainly around the computer. This has become apparant as television views have reduced due to the creation of BBCi player and 4OD. This online television viewing allows audiences to watch programmes they enjoy or have missed on the television. They can be viwed whenever and however many times. This has allowed audiences to create their own schedule which best suits them. This is also the same for Sky+ where audiences feel more in power and makes them happy.
To conclude, i believe audiences benefit mostly from the change in the way we consume media because things have been developed to revolve around our lives and to make things easier for us as consumers. Producers also benefit but only eith profit.
Thursday, 10 March 2011
Tuesday, 1 March 2011
The mutualisation of news
The Guardian and Observer controlled the delivery of news, comment to the readers and carefully controlled letters page.
The development of the internet, with now the public creating their own media have now made journalists believe they are now equal with the public writers.
"There was a very clear wall, dividing readers and writers" - Things have now changed causing an uproar between professional writers and the public.
"What we are doing is taking down those bricks, lowering the barrier and positively encouraging the relationship between the two. This gets over the tired argument that this is an either/or battle between old media and bloggers.” - Gaining the support of the public, newspapers believe they can build relationships with bloggers to gain the perfect and truest story.
"We can use the community of our readers in ways we would not have been able to in the past."
"It cannot be true that there are only a handful of people worth listening to in the world. Comment is Free is infinitely richer and more diverse and more plural. These bloggers who write for us could have done it very happily on their own, but what we offer them is the influence and the clout and an incredibly interesting audience to commune with."
"By continuing to go down this route, we will be more diverse, and genuinely more plural than other media organizations and create a huge external resource. We need to continue breaking down the perceptions of a remote journalist who is a preacher, living distantly, and newspapers as being in bed with power and on the side of power, rather than the reader.”
Rusbridger believes Twitter make it possible for the public to publish outside the constraints of our newspaper and website and develop direct relationships with communities of readers.
But in the world of Twitter, for example, journalists are now publishing information without any monitoring and outside of the Guardian's own publishing platforms.
"The way we tend to work is that there are always early adopters of these new technologies, and it works best when individual journalists who have a passion for it, use and explore it. If at some point the technology becomes too large in scale, that is the time to build guidelines.”
Any information coming from the public as a primary source that needs to be checked like everything else.
The investigation into the death of Ian Tomlinson at the G20 demonstrations in London was an excellent example of linking traditional journalism with information from the public.
The development of the internet, with now the public creating their own media have now made journalists believe they are now equal with the public writers.
"There was a very clear wall, dividing readers and writers" - Things have now changed causing an uproar between professional writers and the public.
"What we are doing is taking down those bricks, lowering the barrier and positively encouraging the relationship between the two. This gets over the tired argument that this is an either/or battle between old media and bloggers.” - Gaining the support of the public, newspapers believe they can build relationships with bloggers to gain the perfect and truest story.
"We can use the community of our readers in ways we would not have been able to in the past."
"It cannot be true that there are only a handful of people worth listening to in the world. Comment is Free is infinitely richer and more diverse and more plural. These bloggers who write for us could have done it very happily on their own, but what we offer them is the influence and the clout and an incredibly interesting audience to commune with."
"By continuing to go down this route, we will be more diverse, and genuinely more plural than other media organizations and create a huge external resource. We need to continue breaking down the perceptions of a remote journalist who is a preacher, living distantly, and newspapers as being in bed with power and on the side of power, rather than the reader.”
Rusbridger believes Twitter make it possible for the public to publish outside the constraints of our newspaper and website and develop direct relationships with communities of readers.
But in the world of Twitter, for example, journalists are now publishing information without any monitoring and outside of the Guardian's own publishing platforms.
"The way we tend to work is that there are always early adopters of these new technologies, and it works best when individual journalists who have a passion for it, use and explore it. If at some point the technology becomes too large in scale, that is the time to build guidelines.”
Any information coming from the public as a primary source that needs to be checked like everything else.
The investigation into the death of Ian Tomlinson at the G20 demonstrations in London was an excellent example of linking traditional journalism with information from the public.
Wednesday, 2 February 2011
The impact of New & Digital Media Case Study
My case study will involve the impact of new and digital media on Facebook.
one. As technology redefines and remaps our world virtually, the consumer firms driving its development are the new mapmakers. Companies like Facebook are feverishly searching the potential of interaction on the web. Google, which has a 90%share of the UK search market, has already built a $197bn business on the back of advertising related to those text searches.
Though the social web is well established, the business model around it is not. This is the new horizon. And the volume and reach of data produced by Facebook's users – and the promise of the future of the social web – has investors so excited that they have just valued the company at $50bn.
For now, Facebook's priority is to keep growing its nascent advertising revenues ($2bn last year, by one estimate) and its user numbers, put at 633 million monthly users globally for October, according to comScore. But it is also laying the foundations for some powerful ways of extending the site. Last August it introduced Places, which allows users to share their location with friends, and in December announced that photo uploads would soon be scanned with facial recognition technology.
Already, one-third of Facebook's traffic is generated by mobile, and as these devices become ubiquitous we will become less reliant on a fixed screen. Often described as the next generation of the web, mobile's real breakthrough has been the success of apps in the past two-and-a-half-years. Not only are these devices always on and always with us, but they offer more forms of interaction than desktop computers, including movement sensitivity, camera and a web connection.
These location features provide the platform and possibility of a world that, not so long ago would have belonged in an ambitious work of science fiction. Augmented reality (AR) is a technique of overlaying information on an image of the real world, usually through our phone's camera. Despite the current clunky incarnations, augmented reality may well become the principal way that the digital world is presented to us. Freed from screens, information will float, contextually, accompanying the user and imparting – probably via a pair of augmented reality glasses – the time of the next bus, messages from a friend in a nearby pub, or a local match from your dating site. Everything you do now at your desktop will be superimposed in real time in the world around you.
two. Facebook = Computer = Now on mobiles = Apps (iPhone) = advertising = Make us see what they want us to.
Grindr = App on Blackberry = More accessible
They could all lead to isolation
Article = Social networking under fresh attack as tide of cyber - scepism sweeps us.
three. Facebook needs to be more accessible for the new era of technology. Meaning on phones and apps.
four. There is no denying how popular social networking has become, and has seemed to gain momentum from the start of this year. This was evident when Twitter doubled its amount of tweets in just over five months, which we recently mentioned.
There are three main contenders in the world of social networking, Facebook, Twitter and YouTube – there are others, but they have a long hill to climb to catch up to the big three. New research by Nielsen has been looking into this phenomenon and some of the results are interesting.
If the figures are to be believed, then Americans spend around 25 percent of their time on the Internet on social networking sites, and it seems that the audience is getting older- just make certain that you do not allow your parents to become a friend on Facebook.
five.
one. As technology redefines and remaps our world virtually, the consumer firms driving its development are the new mapmakers. Companies like Facebook are feverishly searching the potential of interaction on the web. Google, which has a 90%share of the UK search market, has already built a $197bn business on the back of advertising related to those text searches.
Though the social web is well established, the business model around it is not. This is the new horizon. And the volume and reach of data produced by Facebook's users – and the promise of the future of the social web – has investors so excited that they have just valued the company at $50bn.
For now, Facebook's priority is to keep growing its nascent advertising revenues ($2bn last year, by one estimate) and its user numbers, put at 633 million monthly users globally for October, according to comScore. But it is also laying the foundations for some powerful ways of extending the site. Last August it introduced Places, which allows users to share their location with friends, and in December announced that photo uploads would soon be scanned with facial recognition technology.
Already, one-third of Facebook's traffic is generated by mobile, and as these devices become ubiquitous we will become less reliant on a fixed screen. Often described as the next generation of the web, mobile's real breakthrough has been the success of apps in the past two-and-a-half-years. Not only are these devices always on and always with us, but they offer more forms of interaction than desktop computers, including movement sensitivity, camera and a web connection.
These location features provide the platform and possibility of a world that, not so long ago would have belonged in an ambitious work of science fiction. Augmented reality (AR) is a technique of overlaying information on an image of the real world, usually through our phone's camera. Despite the current clunky incarnations, augmented reality may well become the principal way that the digital world is presented to us. Freed from screens, information will float, contextually, accompanying the user and imparting – probably via a pair of augmented reality glasses – the time of the next bus, messages from a friend in a nearby pub, or a local match from your dating site. Everything you do now at your desktop will be superimposed in real time in the world around you.
two. Facebook = Computer = Now on mobiles = Apps (iPhone) = advertising = Make us see what they want us to.
Grindr = App on Blackberry = More accessible
They could all lead to isolation
Article = Social networking under fresh attack as tide of cyber - scepism sweeps us.
three. Facebook needs to be more accessible for the new era of technology. Meaning on phones and apps.
four. There is no denying how popular social networking has become, and has seemed to gain momentum from the start of this year. This was evident when Twitter doubled its amount of tweets in just over five months, which we recently mentioned.
There are three main contenders in the world of social networking, Facebook, Twitter and YouTube – there are others, but they have a long hill to climb to catch up to the big three. New research by Nielsen has been looking into this phenomenon and some of the results are interesting.
If the figures are to be believed, then Americans spend around 25 percent of their time on the Internet on social networking sites, and it seems that the audience is getting older- just make certain that you do not allow your parents to become a friend on Facebook.
five.
Tuesday, 25 January 2011
Quotes
Hegemony - "In history, in social life, nothing fixed. Rigid or definitive. And nothing ever will be" - www.idb.org.gramsci.htm
Marxism - "can we truly expect those who aim to exploit us to be trusted to educate us?" - Eric Schaub
Marxism - "Women are the only exploited group in history to have been idealized into powerlessness" - Karl Marx
Web 2.0 - "refers to 2nd generation of the web, which enables people with no specialised technical knowledge"
Post conolisation - "Post modern intellectual discourse that consists of reactions" - Wiki
Regulation - "The use of media to control freedom of expression"
Ownership and control - "Legal title to a resource good or commodity, control means that the ability to determine...”
Pluralism - "It’s a social organisation in which diversity of racial, religious or ethnicity or cultural group is tolerated"
Censorship - 'The use of the media to control freedom of expression'.
Marxism - "can we truly expect those who aim to exploit us to be trusted to educate us?" - Eric Schaub
Marxism - "Women are the only exploited group in history to have been idealized into powerlessness" - Karl Marx
Web 2.0 - "refers to 2nd generation of the web, which enables people with no specialised technical knowledge"
Post conolisation - "Post modern intellectual discourse that consists of reactions" - Wiki
Regulation - "The use of media to control freedom of expression"
Ownership and control - "Legal title to a resource good or commodity, control means that the ability to determine...”
Pluralism - "It’s a social organisation in which diversity of racial, religious or ethnicity or cultural group is tolerated"
Censorship - 'The use of the media to control freedom of expression'.
Tuesday, 7 December 2010
#13 -
A beginners’ guide to...Laura Mulvey
Theorists: a beginners’ guide to... Laura Mulvey Lucy Scott-Galloway, MediaMagazine 21, September 2007, Film special, New online September 2008, Representation, Gender, Feminist, Film theory
Theorists: a beginners’ guide to... Laura Mulvey Lucy Scott-Galloway, MediaMagazine 21, September 2007, Film special, New online September 2008, Representation, Gender, Feminist, Film theory
Wednesday, 1 December 2010
#12 - Article - The rise and rise of UGC
Key points from the article "Is reality becoming more real? The rise and rise of UGC"
Now new technologies mean that the audience are no longer passive receivers of news.
We are in the era of user generated content (UGC) where the old divide between institution and audience is being eroded.
Key to this change has been the development of new technologies such as video phones and the growth of the internet and user-dominated sites.
1991 - Video cameras had become more common and more people could afford them…unfortunately for four Los Angeles police officers. King’s beating would be just another hidden incident with no consequences.
This was one of the first examples of the news being generated by ‘ordinary people,’ now commonly known as ‘citizen journalists’, ‘grassroots journalists’, or even ‘accidental journalists’.
Most news organisations include formats for participation: message boards, chat rooms, Q&A, polls, have your says, and blogs with comments enabled.
The natural disaster of the Asian Tsunami on December 26th 2004 was another turning point for UGC. Much of the early footage of events was provided from citizen journalists, or ‘accidental journalists,’ providing on-the-spot witness accounts of events as they unfolded.
A second terrible event, the London bombings on July 5th 2005, provided another opportunity for citizen journalists to influence the mainstream news agenda. No one was closer to events than those caught up in the bombings, and the footage they provided from their mobile phones was raw and uncompromising.
23-year-old Seung-Hui Cho, an undergraduate at Virginia Tech. Between his first attack, when he shot two people, going on to kill a further 30 people. Rather than concentrate on saving his own life, Jamal Albarghouti recorded events from his position lying on the ground near the firing. The footage, available on YouTube and CNN brought events home to a worldwide audience.
Twitter and flickr came to the forefront during the Mumbai bombings in India in late November 2008.
You can send in as much UGC to the major news organisations as you want, with no guarantee that any of it will ever be aired. The blogosphere, for example, provides an opportunity for independent, often minority and niche views and news to reach a wide audience.
The change in the landscape of the news means that groups who had little access to self-representation before, such as youth groups, low income groups, and various minority groups may, through citizen journalism, begin to find that they too have a voice.
It is likely that in future there will be fewer and fewer permanent trained staff at news organisations, leaving a smaller core staff who will manage and process UGC from citizen journalists, sometimes known as ‘crowd sourcing.’
Now new technologies mean that the audience are no longer passive receivers of news.
We are in the era of user generated content (UGC) where the old divide between institution and audience is being eroded.
Key to this change has been the development of new technologies such as video phones and the growth of the internet and user-dominated sites.
1991 - Video cameras had become more common and more people could afford them…unfortunately for four Los Angeles police officers. King’s beating would be just another hidden incident with no consequences.
This was one of the first examples of the news being generated by ‘ordinary people,’ now commonly known as ‘citizen journalists’, ‘grassroots journalists’, or even ‘accidental journalists’.
Most news organisations include formats for participation: message boards, chat rooms, Q&A, polls, have your says, and blogs with comments enabled.
The natural disaster of the Asian Tsunami on December 26th 2004 was another turning point for UGC. Much of the early footage of events was provided from citizen journalists, or ‘accidental journalists,’ providing on-the-spot witness accounts of events as they unfolded.
A second terrible event, the London bombings on July 5th 2005, provided another opportunity for citizen journalists to influence the mainstream news agenda. No one was closer to events than those caught up in the bombings, and the footage they provided from their mobile phones was raw and uncompromising.
23-year-old Seung-Hui Cho, an undergraduate at Virginia Tech. Between his first attack, when he shot two people, going on to kill a further 30 people. Rather than concentrate on saving his own life, Jamal Albarghouti recorded events from his position lying on the ground near the firing. The footage, available on YouTube and CNN brought events home to a worldwide audience.
Twitter and flickr came to the forefront during the Mumbai bombings in India in late November 2008.
You can send in as much UGC to the major news organisations as you want, with no guarantee that any of it will ever be aired. The blogosphere, for example, provides an opportunity for independent, often minority and niche views and news to reach a wide audience.
The change in the landscape of the news means that groups who had little access to self-representation before, such as youth groups, low income groups, and various minority groups may, through citizen journalism, begin to find that they too have a voice.
It is likely that in future there will be fewer and fewer permanent trained staff at news organisations, leaving a smaller core staff who will manage and process UGC from citizen journalists, sometimes known as ‘crowd sourcing.’
#11 Post - UGC
1. What is meant by the term ‘citizen journalist’?
Citizen journalism (also known as "public", "participatory", "democratic", "guerrilla"[2] or "street journalism" is the concept of members of the public "playing an active role in the process of collecting, reporting, analyzing and disseminating news and information".
2. What was one of the first examples of news being generated by ‘ordinary people’?
1991 - Video cameras had become more common and more people could afford them…unfortunately for four Los Angeles police officers who were recorded as racist for brutally beating a black man. King’s beating would be just another hidden incident with no consequences.
3. List some of the formats for participation that are now offered by news organisations.
The blogosphere, for example, provides an opportunity for independent, often minority and niche views and news to reach a wide audience.
4. What is one of the main differences between professionally shot footage and that taken first-hand (UGC)?
First hand footage could be perceived in the wrong context and may set off a problem for the public. Professionally shot footage is a lot clearer and can be viewed easily.
5. What is a gatekeeper?
In journalism, gate keeping is the process through which ideas and information are filtered for publication. The internal decision making process of relaying or withholding information from the media to the masses. The theory was first instituted by social psychologist Kurt Lewin in 1947.
6. How has the role of a gatekeeper changed?
It has profound implications for professional content creators of all types.
http://pegmulligan.com/2010/07/26/content-strategy-and-technical-communication-by-sarah-okeefe/
7. What is one of the primary concerns held by journalists over the rise of UGC?
It is likely that in future there will be fewer and fewer permanent trained staff at news organisations, leaving a smaller core staff who will manage and process UGC from citizen journalists, sometimes known as ‘crowd sourcing.’ Some believe that the mediators and moderators might eventually disappear too, leaving a world where the media is, finally, unmediated. This does raise concerns however. Without moderation sites could be overrun by bigots or fools, by those who shout loudest, and those who have little else to do but make posts.
Citizen journalism (also known as "public", "participatory", "democratic", "guerrilla"[2] or "street journalism" is the concept of members of the public "playing an active role in the process of collecting, reporting, analyzing and disseminating news and information".
2. What was one of the first examples of news being generated by ‘ordinary people’?
1991 - Video cameras had become more common and more people could afford them…unfortunately for four Los Angeles police officers who were recorded as racist for brutally beating a black man. King’s beating would be just another hidden incident with no consequences.
3. List some of the formats for participation that are now offered by news organisations.
The blogosphere, for example, provides an opportunity for independent, often minority and niche views and news to reach a wide audience.
4. What is one of the main differences between professionally shot footage and that taken first-hand (UGC)?
First hand footage could be perceived in the wrong context and may set off a problem for the public. Professionally shot footage is a lot clearer and can be viewed easily.
5. What is a gatekeeper?
In journalism, gate keeping is the process through which ideas and information are filtered for publication. The internal decision making process of relaying or withholding information from the media to the masses. The theory was first instituted by social psychologist Kurt Lewin in 1947.
6. How has the role of a gatekeeper changed?
It has profound implications for professional content creators of all types.
http://pegmulligan.com/2010/07/26/content-strategy-and-technical-communication-by-sarah-okeefe/
7. What is one of the primary concerns held by journalists over the rise of UGC?
It is likely that in future there will be fewer and fewer permanent trained staff at news organisations, leaving a smaller core staff who will manage and process UGC from citizen journalists, sometimes known as ‘crowd sourcing.’ Some believe that the mediators and moderators might eventually disappear too, leaving a world where the media is, finally, unmediated. This does raise concerns however. Without moderation sites could be overrun by bigots or fools, by those who shout loudest, and those who have little else to do but make posts.
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